Audi helped raised $180,000 at Elton John's annual White Tie & Tiara gala by donating a customized RS 6 Avant car for auction. Proceeds from the auction of the sportster, which featured an autograph by Gwyneth Paltrow, went to the Elton John Aids Foundation.
"Audi is delighted to donate the unique RS 6 Avant for the equally unique White Tie & Tiara Ball. We are thrilled at the benefit it will give to Sir Elton's AIDS Foundation, which does such outstanding charity work, and very proud to be continued sponsors of the Ball," said Jon Zammett, Head of PR for Audi U.K., in a statement about the donation.
Sir Elton added: "I would like to extend my thanks to Audi for supporting the Elton John White Tie & Tiara Ball for the last 11 years, and for its generosity to the evening's fundraising."
In all, the event raised over $4.5 million for the AIDS Foundation.
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